I know what you mean, when I upgraded the Front Callipers on my X5 4.6is to Brembo the service manager looked down his nose and asked me if I realised my front callipers were "non standard" and incorrect so could be unsafe??
I asked him why BMW used Brembo on their competition cars ? He gave a condescending smile and walked away, that was 2004/5 he still doesn't talk to me leaves me to his colleagues.
Find a good BMW Specialist there is a Register so you should find one near you
Dave